Product Marketing Specialist / Manager
Date Added: 25/04/2019
Consultant: Guru Mani
- Financial Technology provider
- Newly created role in APAC
- Excellent growth prospects
A global technology provider of inter-enterprise content management and collaboration solutions to the Financial Services industry is looking to hire a Product Marketing Specialist for APAC
You will be part of the global product marketing & strategy team and reporting to the head of Product marketing head in the HQ. As the primary product marketing contact within APAC, you will work closely with the Product Marketing Directors globally. You will understand and document the buyer and customer journeys for each of the target markets within the region; the who, what when and why behind the decisions they make and their value drivers. Then take action to improve marketing, sales, product, services and customer success.
You will develop product positioning and messaging that echo with the target buyers in the region and use this messaging to help drive the regional marketing programs. Research the competitive landscape in the region; be an expert on the competition and how they are positions and communicate this relevant information to the Sales team.
You will also provide sales enablement and training, helping them solve problems for buyers and users, develop internal tools to support the buyer and customer journey, partnering with the marketing team on sales assets and advise sales how and when to use them.
We are looking for someone with at least 5 years of relevant experience within FinTech or B2B SaaS product marketing experience.
Experience in Mergers & Acquisition, Alternative investments and /or Capital Markets domain would be an advantage
This is a role that supports APAC and will need you to be pro-active, attention to detail and self – motivated. The role demands excellent written and verbal communication skills, have experience in creating product messages and evangelizing them, ability to create creative product marketing content and ability to present to customers and sales teams. Knowledge of a second language for ASEAN markets would be an added advantage. You must be working in Singapore and preferably covering a few markets in the region.
To apply please submit your resume to Guru Mani at firstname.lastname@example.org, quoting the above job title. We regret that only successfully shortlisted applicants will be contacted.
Type of Work: Permanent
Licence No: 16S8060