Head of Brand and Marcom ( ICT Industry) Jobs in Singapore

    Head of Brand and Marcom ( ICT Industry)

    Permanent Guru Mani Email Job
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    Details

    • Category Technology
    • Industry IT & Telco
    • Function Sales & Marketing
    • Consultant Guru Mani
    • License No 16S8060
    • Registration No 1107888
    • Job Ref No GM 20838
    • Salary S$55,000 - S$100,000

    Description

    An exciting opportunity is available for a Brand & Marcom leader who has passion for brand, is a disruptor with his/ her ideas and can be part of this exciting journey with this company within the ICT sector.

    Responsibilities:

    Reporting to the head of the business, you will lead the Brand and Marcom team, drive the brand awareness, Drive brand campaigns and manage BEI ( brand equity index). Ensure strategic brand development is in line with the company’s strategic direction. Develop and execute 360 Marcom campaigns, Manage and launch true 360 campaigns that are impactful, improving the business uptake of products and services. You will be responsible for the ROI and likeability of campaigns, Develop and execute social media campaigns, weekly reporting on findings and next steps for enhancements. Manage content cost and contracts ensuring best ROI, Define sponsorship strategy and ensure cost effectiveness in execution. Develop and execute events, define the event strategy, bring efficiency in OPEX spending and maximize ROI.

    Requirements:

    At least 10 years of leadership experience in Marcom and Brand. Experience in Social Media, strong expertise in digital marketing. You would possess experience of project budget management, project monitoring and reporting. Effective people management skills is required for this role. You would also have the experience of managing A&P budgets. You would be a disrupter who is passionate about brand and strong track record in Marcom within b2c and preferably some experience in b2b market. You shall have strong skills in communication, analytical thinking, leadership, building relationships, strategic thinking, planning & Organizing and is customer oriented. Experience of having worked in either Consumer/ Technology/ Telco industry. Ideally a degree in management/ marketing/ economics or similar.

    To Apply:

    To apply, please submit your resume to Guru Mani at gm@kerryconsulting.com, quoting Job Ref No. GM 20838 and the job title. We regret to say that due to the volume of applications, only shortlisted candidates will be notified.

    Licence No: 16S8060
    Registration No: 1107888