About Kerry Consulting
Headquartered in Singapore since 2003, Kerry Consulting is Singapore’s leading Search & Selection firm. We are currently looking for a Senior Content Writer to further accelerate our online footprint through relevant and valuable content for our web users and social media followers.
Job Description
- Produce high quality long-form written content for the website, which includes main pages, market updates, and blog section.
- Develop content strategy aligned with short-term and long-term marketing targets and engagement goals.
- Manage the editorial calendar to ensure that relevant content is produced and published in a timely manner.
- Develop and execute ad-hoc content based on the latest trending topics.
- Manage and optimise newsletters delivery such as open rate, click-through rate, and unsubscribe rate through development of new content, experimentation of existing regular newsletters, and creation of marketing automation.
- Share published blog articles on various social media platforms (e.g. LinkedIn, Facebook and Instagram).
- Work closely with recruitment consultants from various practices to plan, develop, and execute online events such as webinar, as well as media pitches.
Requirements
The ideal candidate should have the following:
- 6+ years of experience in producing proven engaging content for senior audiences such as C-level executives.
- Must have extensive writing experience for professional business services.
- 2+ years of experience in managing and executing social media calendar.
- 2+ years of experience in managing and optimising newsletters.
- Understanding of SEO is an added advantage.
- Flawless in English writing is a must to be successful in this role.
- Strong logical thinking and attention-to-detail is a must.
- Working knowledge of CMS tools such as WordPress, and of social media management tools such as Facebook Creator Studio, Hootsuite, etc.